The Project
Lightswitch helps Zeiss tell customers’ stories whether they are in Maple Grove, Minnesota or Dresden, Germany.
Zeiss needs their video partner to have technical knowledge and meticulous videography wherever their industrial metrology and microscopy equipment was being used and manufactured.
Lightswitch provides them with precision at scale internationally to tell customer stories at events, bring attention to groundbreaking new technology and make the complex simple through the power of video.